HootSuite Super Powers for Small Business Professionals

Hootsuite Page

I think I’m in love I’m too busy to use 15 different programs to get my social networking done effectively. I work full time and still need to squeeze in good quality interactions with my blog readers, customers and colleagues. HootSuite to the rescue Ahhh, HootSuite.  Such sweet music to my overwhelmed ears.  And it… [Continue Reading]

Social Media Impacts Green Business Practices

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It was recently reported that social media influences how businesses are handling their eco friendly practices. It makes sense seeing that 15 million people use Facebook and companies such as Ford are hiring Mom Bloggers to help with social media campaigns. Companies are engaging in social media to hopefully learn more from their consumers but… [Continue Reading]

Should My Business Be On Facebook?

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It seems like everyday we hear of someone creating a Facebook profile and connecting with a long lost friend on Facebook. It sounds blissful and easy but often times I am asked, for an individual or business what is the benefit to this social networking site and is it right for my company? There are… [Continue Reading]

The 411 on Web 2.0

web 2.0

Web 2.0 seems to have become the buzz word when it comes to marketing. Every business wants to merge their marketing plan with a Web 2.0 strategy.  It seems like as popular as the term “Web 2.0” is more people would really understand what it means but truth be told we get asked daily to… [Continue Reading]